For more than 30 years, SAM Leisure has been supplying high-quality pool tables, air hockey tables, table football, shuffleboard and other leisure equipment to customers throughout the UK.
From holiday parks and universities to sports clubs, pubs and family entertainment venues, we’ve built our reputation on providing durable products, expert advice and exceptional customer service. As our business has continued to grow, we’ve remained committed to investing in every aspect of our operation to ensure we continue delivering the high standards our customers expect.
One of our most recent investments has been the implementation of Sage 200 Professional, a significant step forward in helping us manage our growing business more efficiently and effectively.
Like many successful businesses, there comes a point where systems that once worked perfectly begin to show their limitations as the company grows.
For many years, our finance and business management processes were supported by Sage 50. While the system served us well, increasing transaction volumes, a growing product range and more complex reporting requirements meant it became increasingly difficult to gain the visibility and operational insights needed to support future growth.
Initially, we explored ways to improve our existing setup, including extensive data cleansing and system optimisation. While these efforts delivered short-term improvements, it became clear that a more robust long-term solution was required.
As SAM Leisure Director Matthew Drage explains:
“At a certain point it became clear we weren’t dealing with a one-off data issue, but a system that had reached its limits. We wanted to invest in a platform that would support the business not just today, but for many years to come.”
After carefully evaluating our options, we selected Sage 200 Professional as the next stage in our business management journey.
The new platform provides enhanced reporting capabilities, improved data management, greater visibility across the business and a scalable foundation that can grow alongside our future ambitions.
Importantly, the implementation has been designed to support our existing workflows while introducing greater structure, efficiency and control behind the scenes.
This means our customers continue to receive the same high levels of service while we benefit from improved operational processes and more accurate business intelligence.
To ensure a smooth transition, we partnered with technology solutions specialist CPiO, who provided guidance and support throughout the implementation process.
Their experience with Sage 200 has helped us successfully migrate to the new platform while minimising disruption to day-to-day operations.
By working closely together, we have created a system that not only meets our current requirements but also provides flexibility for future development as our business continues to evolve.
While a finance and business management system may seem like an internal investment, the benefits ultimately extend to our customers.
Improved reporting and visibility allow us to make better-informed decisions, manage stock more effectively and streamline many of our internal processes.
As a result, we can continue focusing on what matters most:
The implementation of Sage 200 Professional forms part of a wider strategy to future-proof SAM Leisure and ensure we remain at the forefront of the leisure equipment industry.
As we continue to grow, we are also exploring additional opportunities to enhance our systems, improve automation and further strengthen the customer experience across both our commercial and retail operations.
Technology is only one part of the equation, but having the right foundations in place allows our team to focus on delivering the quality products, expert advice and exceptional service that have defined SAM Leisure for more than two decades.
We’re excited about the future and look forward to continuing to support customers across the UK with industry-leading leisure equipment solutions.
This project was also featured in a recent Birmingham Chamber of Commerce business article highlighting SAM Leisure’s continued growth and investment in technology infrastructure.
https://www.greaterbirminghamchambers.com/resource/tech-firm-supports-leisure-supplier-s-systems-overhaul-after-period-of-renewed-growth.html
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